The expansion strengthens our partnerships with marketers on the west coast and underscores our commitment to delivering ‘always-on’ marketing effectiveness programs for our clients in North America, Europe and Asia across a range of sectors.
The San Francisco office will be led by Marina Stuefer, our Client Development Lead. Marina has almost a decade of experience in the advanced analytics field, helping organizations turn data into actionable insights, to help build sustainable business growth.
Over the course of her career, she has led multi-country client engagements in Fast Food, Retail and Finance adopting a range of techniques such as Econometric Modeling, Machine Learning and Test and Learn. She has helped clients to better understand their consumer’s brand interactions, optimize media mix and flighting, forecast multi-year returns from investments, understand business drivers and course-correct marketing activities.
For more information, feel free to drop Marina an email:
marina@stuefer@gaintheory.com